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Brands! It’s easy to recognize the power of Brands like Apple, McDonald’s, and Ohio State Football. BUT! You don’t sell phones, cheeseburgers or dominate collegiate football, so what does it mean to grow a brand when you’re an Engineering or Construction (E&C) firm? We’ll learn how E&C firms utilize social media and other digital channels to grow and establish their brands to attract and inform talent, customers, and current employees. We interview dynamic Sales, Marketing, HR Leaders, and Content Creators in the E&C space to hear how they solve today’s challenges with growing a brand in a distracted world. Join us to be entertained, gain practical concepts, and learn strategies & tactics to evolve your E&C Brand.
Episodes
Tuesday Nov 22, 2022
Goodbye Buyers’ Market. Hello Evolving E&C Brands!
Tuesday Nov 22, 2022
Tuesday Nov 22, 2022
Do Engineering and Construction Services buyers inform their decision with Online Research and Social Media? Yes!
Now that we have established that. How do you grow a brand digitally in Engineering and Construction? We'll explore that question with the folks out there doing it.
Tune in next week for our first full episode.
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