3.4K
Downloads
74
Episodes
Brands! It’s easy to recognize the power of Brands like Apple, McDonald’s, and Ohio State Football. BUT! You don’t sell phones, cheeseburgers or dominate collegiate football, so what does it mean to grow a brand when you’re an Engineering or Construction (E&C) firm? We’ll learn how E&C firms utilize social media and other digital channels to grow and establish their brands to attract and inform talent, customers, and current employees. We interview dynamic Sales, Marketing, HR Leaders, and Content Creators in the E&C space to hear how they solve today’s challenges with growing a brand in a distracted world. Join us to be entertained, gain practical concepts, and learn strategies & tactics to evolve your E&C Brand.
Episodes
Tuesday Apr 25, 2023
Tuesday Apr 25, 2023
- Matthew shares his definition of leadership and the key metric to track if you’re a good leader.
- Learn how Matthew helps people understand their career motivations and how they can achieve those goals while staying accountable.
- Matthew shares the struggles and painful lessons learned from building his business early on and how addressing the hard questions ultimately yielded the right team and focus.
- Brian and Matthew talk about why it is essential to be open-minded to this new workforce culture and evolving technology and how highly skilled technical professionals and craftspeople will continue to be significantly valued and compensated as time goes on.
- Finally, Matthew discusses how you can engage Engaging Perspectives, especially if you and your organization ask these questions: How do we attract customers or new markets? How do we grow a brand and attract talent? How do we influence the safety culture on my project?
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.